"I think a lot of my advice to everybody is to spend money on the things that have to work the hardest and that are going to last."
Alex is the first-ever Entrepreneurship Adviser to HM Treasury, advising on the barriers facing high-growth businesses and bringing a founder’s perspective into national economic decision-making.
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Awarded an MBE for services to the economy, Alex was appointed in 2025 as the Chancellor’s Entrepereneurship Adivisor.
all about
ALEX
Alex Depledge MBE is one of the UK’s most dynamic entrepreneurial voices: a founder, CEO and business leader known for her candour, energy and hard-won insight into what it really takes to build and scale a company.
She co-founded Hassle.com, scaled it across Europe and sold it to Helpling in a reported €32 million deal, before going on to found Resi, the technology-led architecture and home-improvement platform transforming the way people approach residential design and renovation.
"I’m always asked how to start a business and have success. But I use my story as evidence that there’s no recipe or rules. Just fucking start."
ALEX DEPLEDGE MBE - STYLIST
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